Pitch Deck Teardown: Tinder 🔥
Let’s look at the early beginnings of the online-dating giant that changed the definition of dating for an entire generation
There is not a lot of information about the beginnings of Tinder, its fundraising-round history, or its early-stage cap table. What we know is that in February 2012, Sean Rad and Joe Munoz met at a hackathon and built the first version of a dating app known at the time as “Match Box.”
The two were later joined by four other co-founders, Jonathan Badeen, Justin Mateen, Dinesh Moorjani, and Whitney Wolfe and, having designed an exciting flame-like logo, the name was changed to Tinder in August 2012.
Tinder grew exponentially and by 2014, users of the platform were swiping more than a billion times a day.
IAC invested in Tinder early in the company’s life, but the details are not publicly known. What’s certain is that by 2014 they had acquired a controlling stake in the booming startup. Today, Tinder is probably valued at around $10B.
The deck we’re going to tear down together today is a “Match Box”-era document, which means it is extremely early-stage. A lot of financial and strategic information is missing from it. Not knowing the funding history of the company, we can assume it was…
