New PlanetWatch Loyalty Program and Cohort System: making licenses great again!
Being a proud PlanetWatcher means having access to special perks. Find out more about our new Loyalty Program and Cohort System.
PlanetWatch is a network of sensors and people. In fact, people come first, as it is their trust that raises global awareness of our mission, enables device operations and the creation of valuable PlanetWatch datasets.
In the last 12 months, tens of thousands of people have expressed their commitment to PlanetWatch by buying a license with the purpose of connecting a device to our network. Yet, due to past hardware shortages on the market, as of today, a significant fraction of license holders have not been able to get a suitable device and activate it.
Some of you felt that holding a PlanetWatch license with no sensor was pointless, so you requested refunds for your unused licenses, which we have been honoring (although with some inevitable delays).
However, that is about to change. From now on, licenses will have utility even before they are connected to a device!
In a month’s time, around mid-November, we will launch the new PlanetWatch Loyalty Program and Cohort System. Membership is available for all PlanetWatch license holders — both with already active licenses (meaning that the license has been associated with a device) and inactive ones.
Once you opt in via the new MyLicenses section on our Explorer, licenses qualify as cohort membership cards. In fact, the MyLicenses section is already live on the Explorer and for each of your licenses you can already check for which cohorts you will be eligible. Membership will unlock a wide range of benefits — to be enriched over time — related to the license type and the date when the license was originally bought.
Some of the cohort perks will be embodied in NFTs, which will be tradable on partner marketplaces — to be revealed soon.
Moreover, as already anticipated, a large stock of PlanetWatch-compliant devices is now available and a trusted vendor partner, TEA Group, is ready to sell them to our community. TEA Group has committed to offering multiple payment options (including Planets) and the possibility to spread payments over time to make devices even more affordable.
Click here to read the full article on our website.
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