Planet 4 Pinterest Moodboard
The Planet 4 team has a positive and optimistic vision for the ecological community. The Greenpeace community protects the planet in all its diversity and promote peace and nonviolence. We’re an extremely diverse community, one that calls attention to forces in our society that are damaging our ability to live wholehearted and sustainable lives.
We aim to promote a new perspective rooted in stories that assert our place living within nature, stories that recognize and build our sense of empathy and responsibility towards strangers, that put people — not corporations and elites — at the heart of governance and public life. It is this work that can usher in a new mindset of infinite possibilities and, consequently, mobilize millions to make a better future a reality.
We are citizens, not consumers. We want the redesign of Greenpeace.org to display the community’s creative side and help people engage in a multifaceted world of civic participation.
The Planet 4 team has set up a Pinterest moodboard to develop a visual language and ideas that will help us design the new Greenpeace.org in a way that speaks to this vision. The Open Design Kit defines a moodboard as a place to:
“Collect images based on adjectives associated with a project’s brand to serve as inspiration for visual studies…[You] start searching the web for images that represent feelings associated with those words. The images can be poetic (example: a rainbow or a flower) or more literal (example: a GUI).”
We want your help. We are looking for visual examples rather than just sites we like. If you see, for example, a “take action” panel that really made you want to take action because it was beautiful and functional, please share the link in a comment on this post. We might use this moodboard to compare/contrast different distinct directions (e.g. maybe a “playful” direction vs. a “transparent” direction or whatever).
When you want to add something, you should tell us what you think is interesting or good (or bad) about it. Please be as specific as possible.
