How Pandora is Pitching Itself at Cannes; YouTube Launches New Premium Service Internationally

Platform & Stream
Platform & Stream
Published in
3 min readJun 19, 2018
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How Pandora is pitching itself at Cannesdigiday.com

Pandora is going beyond the standard yacht to entertain clients at the Cannes Lions this year, as it tries to capitalize on creatives’ and buyers’ growing interest in audio.

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YouTube Launches Premium SVOD and Music Services in Twelve Countriesvariety.com
Hit show “Cobra Kai” and Beatles album downloads via YouTube became available in a dozen new territories Monday with the launch of Premium.

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Spotify must tread carefully if it wants to strike direct deals with artistswww.musicbusinessworldwide.com

Little over a year ago, at a special event during Grammy Week in Los Angeles, Daniel Ek was being honored as an official big shot: the №1 baller on Billboard’s annual Power 100 shaft-swinging listicle. He didn’t show up.

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‘The Band’s Visit’ sees big uptick on music streaming sites since the Tony Awardswww.latimes.com
The winner for best musical sees a ten-fold increase in streams immediately after winning 10 Tony Awards. The most popular? Solos by star Katrina Lenk, including “Omar Sharif.”

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Bedroom cover versions make it onto YouTube’s music streaming appwww.bbc.com
Big releases by Dua Lipa and Drake mingle with amateur covers on YouTube’s new music streaming app.

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Record Labels Need a Change of Culture in the ‘Dashboard Era’ of the Music Industrymedium.com
As Mark Mulligan put it recently: “streaming has melded discovery and consumption into a single whole.” This is what is making it so fascinating working in a record label at the moment. Previously…

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The next step for personalised radio?medium.com
Jamie Dupree is a radio reporter with Cox Media Group in the US, for WSB: and two years ago he lost his voice. As a story on the BBC will tell you… he’s got it back. Kind of.

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Why Top Spotify Executives Are Streaming Out Of The Companywww.billboard.com
In recent weeks, a slew of high-profile executives have exited Spotify, leaving outsiders wondering why.

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Beyoncé and Jay-Z’s Everything Is Love is streaming on Apple Music and Spotifywww.thefader.com
Listen to Beyoncé and Jay-Z’s joint album now.

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How Spotify’s changing the production and marketing of musicmedium.com
Music revenue increased by 16.5 percent in 2017. But not everyone in the industry is breaking out the champagne bottles.

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