Tuned Global’s AutomixIQ Lets Any Music App Supercharge Engagement

Platform & Stream
Platform & Stream
Published in
2 min readJul 23, 2024

Tuned Global is rolling out a new B2B offering to customers worldwide: AutomixIQ, the first Tuned Global product that does not need any other Tuned Global services to operate.

This advanced technology can turn any set of tracks into a set that sounds like it was mixed by a professional DJ. AutomixIQ automatically analyses tracks, creates hundreds of possible transitions based on multiple music data points, and then selects what it believes is the best mix, creating a sophisticated and smooth transition between tracks.

With no more gaps that make users stop engaging, and with no jarring moments, apps and services can let the music play seamlessly and extend listening minutes and engagement.

This software development kit (SDK) is the first major launch to follow Tuned Global’s 2023 acquisition of pioneering DJ music startup Pacemaker. With AutomixIQ, Tuned Global has transformed Pacemaker’s popular consumer-facing tech into powerful B2B tools, with more innovative offerings to follow this year.

AutomixIQ gives all streaming services a leg up in attracting and retaining music fans. “AutomixIQ’s sophisticated, rights holder-friendly mixes surpass what you’ll hear from the big global streaming services with large in-house dev teams. We’re excited to offer it to our clients and to other services who don’t want to pursue a significant machine-learning project,” explains Con Raso, Tuned Global’s managing director. “We have a turnkey solution that can supercharge their music experience and keep fans listening.”

AutomixIQ enriches an already robust suite of services and tools that help Tuned Global customers quickly turn a music-related idea into a functioning service. From catalogue management to curation tools to innovative payment methods, Tuned Global empowers services to create compelling user experiences and operate efficiently at the complex intersection of music rights, technology, and fan expectations.

“AutomixIQ builds on Pacemaker’s technology in a way that’s fine-tuned to maximising user engagement. It adds a new experience layer to Tuned Global’s existing tools and services,” notes Pacemaker founder and Tuned Global’s Head of AI, Jonas Norberg. “Advanced user engagement and personalisation features will define the next decade of music streaming, and we have ensured any service can incorporate them.”

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