New business relationships help PLAZA token sales to continue to exceed expectations
As Plaza, the Total bCommerce™ and MerchantChain™ developer, completes the second week of the PLAZA token generation event (TGE), we are happy to announce that we have already raised 25% of the 100,000 Ethereum (ETH) hard cap. In today’s ICO market, this is no small feat!
Back in June, one of the biggest challenges that we faced as we moved toward our TGE was the changing attitudes of investors, both big and small, when it came to ICO’s. Given the lethargic performance of the crypto market overall this year, it is not surprising that many of the smaller investors had pulled back and Institutional investors had begun to sweep in and pick up some killer deals. At Plaza, we wanted to remain a great value for smaller investors, while we were also not willing to give in to the demands of VC’s and whales, which tend to leave the small guys out in the cold.
So when we originally decided to postpone our main sale, our goal was to forge ahead, developing the business and the MerchantChain, while looking for a better opportunity to launch the TGE. Shifting gears was not easy, but it has been worthwhile, nonetheless.
After a month or two of refining our offering and working with existing relationships that we had developed while out on tour, we signed MOU’s with KureCoin and Haftoo. These deals then set the stage for other opportunities that were beginning to take shape. Soon, we were in talks with multiple companies about how we could provide services that they would be needing, or ways that the two of us could work together to build marketshare and grow our platforms simultaneously.
Today, we are nearing 20 partnerships that we have either signed an MOU or LOI with, or are finalizing the details for. More announcements are coming every week. The future for Plaza has never looked so bright!
On top of that, many of these deals involve joint investment agreements, that are driving the sales of the PLAZA token forward. With another four weeks left in our TGE, we hope to hit our hard cap or come pretty darn close! Three months ago, this would have been very hard to achieve.
While we are seeing success in the TGE, the bigger picture really is the future business and relationships that we are setting up now. In the past, many ICOs went out and raised a bunch of cash, only to end up squandering it, as they had no idea how to role out their plans, or how to find the market for what they offered and scale up after that. By first focusing on the relationships and finding market fit, Plaza will be ready to roll and keep moving forward once the TGE is complete.
If you haven’t joined our TGE and picked up a bit of PLAZA, there is still time. It is scheduled to run until November 15, 2018, however it will stop early if we reach our hard cap of 100,000 ETH before that time. Don’t wait any longer!
Plaza occupies the intersection of lifestyle and technology.
We are developing the Total bCommerce™ solution, which includes the fast and future-proof MerchantChain™ , the MerchantChain Transaction Coin Standard™, and the Freedom Lifestyle™.
MerchantChain is a blockchain-infused commerce (bCommerce) infrastructure upon which others can build decentralised applications
The MerchantChain Transaction Coin Standard provides valuation stability and certainty for everyday transactions.
Freedom Lifestyle is a suite of product search & payment tools that offer:
- The ability to quickly and conveniently browse the best shopping deals across the whole internet, anytime, and from anywhere;
- The privacy, savings, and security of cryptocurrency payments; and
- The sensible flexibility to enjoy the products of any vendor using non-cash payment methods everyone is familiar with.
Follow the links below to find out more:
White Paper: plaza.systems/whitepaper
Yellow Paper: plaza.systems/yellowpaper
More news & opinion from Plaza: medium.com/plaza-systems