📩 Driving Post-Sales Success: How Program Managers Play a Crucial Role

Thaisa Fernandes
PM101
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1 min readJun 22, 2023

This blog post emphasizes the importance of post-sales activities for businesses to ensure customer satisfaction, loyalty, and repeat business.

Some of the post-sales activities that businesses can implement include follow-up communication, customer support, upselling and cross-selling, loyalty programs, product education and training, and product maintenance and repair.

Program managers play a crucial role in ensuring the success of post-sales projects by conducting post-project evaluations, communicating with stakeholders, providing ongoing support, managing change requests, monitoring project progress, reviewing customer feedback, conducting training and education sessions, and managing vendor relationships.

By implementing these activities and effectively managing post-sales projects, businesses can provide their customers with a positive experience that will keep them coming back for more.

How Program Managers Can Drive Post-Sales Success

See you soon.
Thaisa Fernandes

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Thaisa Fernandes
PM101
Editor for

building things + podcast + author + vegan 🌈🌱