📩 Prioritize Features in a Product Backlog

Thaisa Fernandes
PM101
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1 min readJun 19, 2023

In this article, Stephen Butts discusses the importance of a product backlog in the product development process, specifically in prioritizing features.

A product backlog is a list of everything that needs to be done for the product, and it’s important to prioritize the features in a way that aligns with the overall goals and objectives of the product.

The article lists several different approaches to prioritizing features in a product backlog such as prioritizing based on customer needs, strategic importance, dependencies, effort vs value, competition, and resources.

Stephen also provides an example of how Dropbox uses a product backlog and the Eisenhower matrix to prioritize features and how it allows the company to address the most pressing needs of its customers.

The product backlog is a tool for discovery, and it’s important to review and update the priorities as needed.

How to Prioritize Features in a Product Backlog

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Thaisa Fernandes

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Thaisa Fernandes
PM101
Editor for

Program Management & Product Management | Podcast Host | Co-Author | PSPO, PMP, PSM Certified 🌈🌱