Published in


The Two Sides of Product Development: Product Manager and Product Owner

Photo by Luca Bravo on Unsplash

Product Manager and Product Owner are two distinct roles in product development, although there can be overlap in some organizations.

Product Manager:

  • Has a broader scope, encompassing the entire product development process, from conception to market launch and beyond.
  • Has a strategic role in the product development process, conducting market research, defining the product vision, and making decisions about the product roadmap and feature set.
  • Works closely with cross-functional teams to ensure the product meets customer needs and drives business growth.

Product Owner:

  • Typically operates within an Agile software development context.
  • Has a primary focus on defining and prioritizing the features and requirements for a product.
  • Acts as the voice of the customer and stakeholders to the development team.
  • Makes decisions about the product backlog and ensures the development team is working on the highest value items.

In conclusion:

The Product Owner is focused on defining and prioritizing the requirements for a product, while the Product Manager has a broader role in the overall product development process and is responsible for the success of the product.

👋 Feel Free to Clap and Share your Thoughts!

Find more at our LinkedIn, Instagram, and Twitter. Check our podcast. Follow our LinkedIn page and Newsletter!



PM101 is a well-established blog that shares valuable content about product management. It has been receiving half a million visitors per year since 2016 and it’s free to access. PM101 has begun accepting guest posts, which allows other experts in the field share their insights.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Thaisa Fernandes

Product Management & Global Partnerships | Host @ Latinx in Power Podcast | Book Co-Author @ Mulheres de Produto