Tips for Making Better Decisions: Pause, Think, and Take Notes

Thaisa Fernandes
Published in
3 min readApr 12


Photo by JESHOOTS.COM on Unsplash

We all make decisions every day, whether it’s about what to eat for breakfast or how to tackle a work project. Although not all decisions are created equal, and some require more thought and consideration than others.

To make better decisions, it’s important to pause, think, and take notes. Making decisions can be challenging. However, by using some simple decision-making tips, you can make the process more effective and efficient.

Here are some tips to help you do just that:

Comprehend the Situation:

Before making any decisions, it’s important to understand the context and constraints of the situation. Ask yourself questions like, what is it? Who does it serve? Why do they need it? What does it do, and why? What does it not do? Why do you think it’s been successful (or has not)? Consider the constraints, such as the platform, geography, or technological limitations.

Outline the Structure:

Outline the structure of your decision-making process. You can start identifying your goals, doing customer segmentation, identifying the pain points of the chosen user segment, and then present the solutions for the pain points, and address any potential pitfalls.

Define Product and Business Goals:

Identify the broader goal and define the product and business goals. Consider the market landscape, competitors, and what they offer. Consider different segmentation criteria, demographics, psychographic, behavioral, or geographic.

#Think Big:

Think big and brainstorm ideas and solutions that can solve the user’s pain points. Prioritize the solutions based on their impact, effort, and priority. Set a vision for the prioritized idea that aligns with the broader goal and business objectives.

Define Success Metrics:

Define success metrics that will help measure the effectiveness of your solution and track progress. Identify potential pitfalls or trade-offs and develop contingency plans. Success Metric can be an increased task completion rate, improved team collaboration, and productivity measured by reduced missed deadlines, for example.

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Thaisa Fernandes
Editor for

Product & Program Management | Global Partnerships | Host @ Latinx in Power Podcast | Book Co-Author @ Mulheres de Produto | Vegan