Digital advertising ecosystem based on the Blockchain

PMOTION
PMOTION
Jan 27, 2018 · 2 min read

Introducing the next-generation digital advertising ecosystem, the PMO ecosystem. Our goal is to build an intuitive and transparent digital advertising ecosystem with the collective of decentralized applications to empower advertisers and publishers. The multi-utility PMO Token is required for application and used to facilitate open participation across the ecosystem.

The ecosystem will be developed as a decentralized autonomous organization (DAO) governed by token-holders and developed by the PMO Foundation. PMOTION tokens (PMO) will be the token used in the ecosystem. We would also limit the total supply of the tokens to the amount created during the initial PMO token sale.

Ecosystem​ ​Breakdown

Level​ ​I

This the governance level of the ecosystem which includes a modifiable DAO and smart contracts to maintain registries of different ecosystem participants.

Level​ ​II

Allows for scalability and performance consistency necessary for PMOTION applications in real world programmatic advertising.

Level​ ​III

Includes all components required to establish a complete digital advertising ecosystem. (dDSP (decentralized DSP), dSSP (decentralized SSP), dDMP (decentralized DMP))

Level​ ​IV

Collective of dApps based on Levels I,II, & III.

PMOTION

Decentralized Digital Marketing Ecosystem

PMOTION

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PMOTION

Decentralized Digital Advertising Ecosystem

PMOTION

PMOTION

Decentralized Digital Marketing Ecosystem

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