The Podcast Viability Checklist
Before I start, I would like to preface everything I’m going to write by saying: please consider, at the earliest possible point, working with a production company or hiring a producer/editor. My company, Podot, and I are available for all of these services, and at the very least can offer bespoke consultancy. Alright, that’s the stuff to get my accountant off my back, now here are the goodies…
It’s 2021. We live in a world that has never been more connected and never been more fractured. We have just spent the last 18 months locked away in our homes, working from cramped quarters on laptops that are slowly losing the will to live (along with their owners). We log onto Zoom calls and then log on to Teams calls and then log onto a Google Hangout and then, eventually, log off and cry ourselves to sleep. It is a totally different experience of work to that which we would’ve enjoyed even 5 years ago — we have all being mini-broadcasters, performing the functions of work through technology rather than presenteeism.
A lot of people have taken the last year as a cue to start a podcast. They’ve never had more time on their hands and it’s an adequate replacement for corporate conferences/chatting with mates down the pub/screaming Bible verses at people on the Underground (delete as applicable). But the downside has been the absence of human connection; that small alchemy…