The SaaS Funding Napkin 2018

What does it take to raise capital, in SaaS, in 2018? (3/3)

Christoph Janz
Feb 18, 2018 · 1 min read

In the first part of this series I shared the quantitative data that I collected in my recent survey among more than 60 SaaS investors. Part two focused on answers to the question about the top Top 3 things investors are looking for when they assess a potential SaaS investment.

The only thing that’s left is the updated version of the napkin. Without further ado, I proudly present the 2018 SaaS Funding Napkin:

Click here to get a high-res PDF version. If you find my fake handwriting too hard to read, j̶u̶s̶t̶ ̶w̶a̶i̶t̶ ̶u̶n̶t̶i̶l̶ ̶y̶o̶u̶’̶v̶e̶ ̶s̶e̶e̶n̶ ̶m̶y̶ ̶r̶e̶a̶l̶ ̶h̶a̶n̶d̶-̶w̶r̶i̶t̶i̶n̶g you can get an Arial version here. Finally, if you’re interested in getting the real, physical napkin, please let me know.

Thoughts about SaaS, B2B marketplaces, venture capital, and occasional sneak peeks into P9’s kitchen

Point Nine Land
Christoph Janz

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Internet entrepreneur turned angel investor turned micro VC. Managing Partner at

Point Nine Land

P9 is an early-stage VC focused on B2B SaaS and marketplaces. Point Nine Land is where the P9 team (and sometimes members of the wider P9 Family) share their thoughts on SaaS, marketplaces, startups, VC, and more.