Why the protocol economy is in the spotlight

Protocol economy refers to a cyclical economy by connecting multiple entities through a decentralized system. It is an economic structure that is completely opposite to the current economic structure of the platform economy.

The protocol economy has been in the spotlight because of the monopolization structure of the platform economy. If there is a platform that has strengths by providing convenient services or differentiated services from other platforms, users will flock to that platform.

Due to the nature of the platform, if the number of users increases, the platform will grow at a tremendous rate. However, this not only hinders the growth of new platforms, but also prevents the development of benefits or services of existing platforms.

Also, recently, there has been a controversy due to the problem that the data produced by using the platform on some platforms was freely used, but there was no reward provided to users. Due to these problems, the protocol economy in which all participants in the economy can share the rewards has been attracting attention.

Pollchain combines these protocol economic models with the voting system to receive rewards after service users directly propose or participate in voting. In addition, Pollchain will create a healthy community by sharing the rewards fairly by creating new values ​​such as advertising orders with the produced data.

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