The most blowing question for every startuper: what does the cost of business application development consist of?
Smartphone won’t be a must in our life if it has no chatting and entertaining functions. There is no one that doesn’t have WhatsApp, Viber, Tinder (cause why not?), Instagram or MSQRD installed on his device. That’s the reason why the mobile application development industry is getting more competitive:
it’s obviously, that users install apps that are user-friendly, fast and cheap, because none of us wants to pay fees for pig in a poke.
Here at Artjoker we have relevant experience crafting different apps. That is why we can safely say, that using top-notch technology stacks is not the only reason why the price of the application development might be higher than the acquirer’s expectations. So that we do not to scare you, we want to share some insights on what steps you should pay attention for when going to deliver your project to technical partners using the example of Uber-like app development.
Define the app’s value. The first thing to consider is the features the app users might benefit from. Your application should be customer-oriented — wherever a client is, there is always an Uber driver who can take him/her to any place. Want the same? So make your app convenient, reliable, and professional.
What the app is built on. Before you start to create a mobile app for your business, you should think over the technologies to implement. Put Artjoker’s blog posts into Pocket to find out the latest development trends, or rely on your technical partners’ experience.
Decide what the app should consist of. Start to define the app’s features when you are on the stage of MVP designing. As you can see below, the essential features for Uber-like app will be registration and login, as well as setting location of pickup on the map. These features are must for launching the app on the markets, while the cost calculator feature could be added on the stage of developing a Full Featured Product.
Determine KPI’s to measure app’s success. To make your app successful, you need to identify and track the most important KPIs. For a mobile on-demand delivery service you need to consider two things: user acquisition and user retention.
Artjoker’s recommendations
- Start locally. It’s easiest to start-up in a small area with a dense population. This will make it easier to test your idea. After you have acquired some users, you can operate on a larger scale by, again, growing your MVP to FFP.
- Promote your app before launch — social media channels are at your disposal.
- Earn trust. Establishing trust is important for an app’s success. Ratings and reviews, screening drivers and offering customer support — users should feel you are taking care of them.
