How social media influencers make money and how you can make it too

How many times have you heard about the Kardashians or other YouTube and Instagram influencers? People like PewDiePie with 85 million followers or Jeffree Star have become popular thanks to their talent and influencer marketing. Each of their videos or Instagram posts bring them thousands of dollars. Imagine being paid just for posting one photo of yours.

Did you know it’s possible to earn on social media even if you’re not a world-renowned influencer? Seem too good to be true? Let’s find out what it takes to become an influencer.

You don’t need talent

I know, you didn’t expect to read this, but the truth is you don’t have to be a talented artist or writer to become an influencer and start earning money on social media. Just look around, many social media influencers simply post product reviews, react to news or make simple videos about their lives.

If you’re serious about making social media your side job (or even a full-time job), dedicate some time to learning the basics of videography and photography. And BOOM! You’re halfway there!

Networking is key

It’s challenging but crucial to get to know as many people as possible both in the real world and on social media. Networking will help you at the beginning of your journey.

Making friends with some micro-influencers can open doors for you in the future. Lots of content creators start collaborating with other influencers to draw attention to them and get followers from other influencers. Networking also helps you find professionals who are willing to help you shoot better videos and photos, set up and develop your social media page and share other useful tips.

Learn how to communicate

Another big one is to learn how to communicate and pitch your ideas. It’s not enough to just offer great quality. You have to know how to present your brand and your content to attract followers. This includes being able to write an engaging bio and story of your life and knowing how to respond to comments and write interesting posts.

Imagine you make handmade bracelets, and you post photos of your work on a daily basis. It should be enough, right? Wrong! People will get tired of similar pictures with no captions. Instead, write a backstory, tell what inspired you to make a specific piece of jewelry, give a shout out to the user who gave you the idea or offer some tips on how to make a bracelet.

Choose the right social media platform

The rules for each platform are different. A video on YouTube can earn you more than posting the same video on Facebook. Take time to study all the platforms having in mind the specifics of your product.

Here’s where I want to step up and share the big secret of earning as much as you can on social media. As you already know, there are countless influencers and micro-influencers nowadays who make enough to live a wealthy life. But here’s the thing, it takes time, effort and a bit of luck to make the list of social media influencers.

To earn on social media you have to know how to “play the game.” While some social media platforms will pay you to place ads on your content and pages, you need to meet their requirements, like having a certain number of followers or views.

POP is different!

Here’s where you start cashing in! POP lets everyone earn on its platform. You don’t need to wait until you have a million likes or thousands of followers to start earning. All it takes is to be active, create your bubbles and share what you love.

Of course, the more followers you have, the more you can earn, but POP is perfect even for small influencers, for students who are just getting started making videos, or for travelers just beginning to talk about their past journeys to make money for their next trip. Choose your niche, and get started! POP’s unique program matches brands directly with you, so all you have to do is to put yourself out there and make content for your followers.

Join POP to start making money!

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