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Potential Motors

What does off-road’s electric future look like?

The P0 Electric UTV Test Platform

The P0 Electric UTV Test Platform

4 motors, independent suspension, and 585 HP. What the P0 and its underlying technology mean for Potential Motors and the off-road…
Go to the profile of Potential Motors
Potential Motors
Jun 2
Why you should care about vehicle controls

Why you should care about vehicle controls

Think of your vehicle’s control system as the brain. That is what controls everything your vehicle does. From how the suspension behaves…
Go to the profile of Sam Poirier
Sam Poirier
May 19
Uhlarik Joins as Head of Design

Uhlarik Joins as Head of Design

Michael Uhlarik, 25 year industry veteran in vehicle design, has joined Potential Motors as its Head of Design, leading the design of…
Go to the profile of Potential Motors
Potential Motors
Mar 16
Designing the Future of Off-Road

Designing the Future of Off-Road

If electrification, van life and overland adventuring are having their breakthrough moment then I may be the luckiest designer on the…
Go to the profile of Michael Uhlarik
Michael Uhlarik
Mar 16
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