I’ve Written Online Everyday For the Past 16 Weeks — Here’s How I Maintain Consistency

“The Key to Consistency is Structure”

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Over the past 16 weeks, I’ve managed to write every single day without sacrificing:

• Time for friends
• My desire to watch every Chelsea FC match
• My health or fitness

How do I balance it all?

A reliable content calendar.

As my old mentor used to say —

“The key to consistency is structure.”

And it’s this structure that helps me fulfil all my personal and professional needs.

If you want to claim back your time while still consistently showing up for your audience, here’s how to create a content calendar that works:

(Even if your schedule is packed)

Step 1: Start with a clear goal

Before you jump into doing anything, it’s vital to have a clear goal in mind.

This applies to content creation too!

Ask yourself: Why am I creating content?

For a B2B founder, your goal could be to:

• Increase brand awareness