The $100k One-Person Business: How To Package & Market Your Specific Knowledge

You’ve got a 6-figure business trapped in your head.

I started my career begging for money.

I worked as a government policy wonk in the Charity and Community sector. While I loved it, it wasn’t sustainable. Our work followed the cycle of donations, government funding, and random grants from philanthropists.

At any moment, the money could dry up.

After a few years, I got tired. I didn’t want to keep laughing at bad jokes. I got sick of the industry-wide woke ideology. Random ‘diversity & inclusion’ events. The office politics. The bad bosses. The incompetent colleagues.

I got what the cool kids call the ‘ick’ and I couldn’t ignore it.

I wanted to build my own product. Become financially sustainable. Live life on my own terms. And not have to report to anyone or anything. I wanted to be able to take time off when I had children and a wife.

In 2022, I quit my six-figure Director role and dived headfirst into solopreneurship.

Here’s what I’ve learned in 3 years.

Every skill can be repackaged and resold.