Technological advancement seems to be increasing everywhere at a fanatic pace and the travel industry is no exception. With the new developments come new responsibilities of offering a more interactive and exciting experience.
The joint force of travel and technology cannot be ignored; whether you are thinking about a vacation or studying abroad or migrating to another place. It may quite interest you to know that according to Google travel study around 74% of travelers tend to plan their trips on the internet while only 10–13% take the chance of hiring travel agencies to plan for them.
Most of the 74% comprises of millennial who play a vital role in this paradigm shift as they love both traveling as well as the technology. According to the tourism trends report, the industry can be considered in the midst of a deep metamorphosis. Although, there are a plethora of mitigating factors new and emerging technology solutions are the game-changers.
The Digital Travel & Tourism at Global data presumes that traveling involves meaningful human interactions. Companies are required to make harmony between technological innovations and the human element. This situation, so universal presently, was certainly unachievable a few years back.
It is safe to say that you are interested in knowing what is in store for us in the not-too-distant future?
Internet of Technology (IoT)
One of the most energizing patterns including web-based between availability between everyday gadgets, empowering individuals to both send and get information. Perhaps the best case of IoT being utilized in the movement and the travel industry is the tech being utilized in the lodgings; a gadget that associates with everything from the lights to window ornaments, warmers, cooling, permitting to be controlled from one spot. Aside from that, you can even experience such gadgets at air terminals, where gear cases are introduced with sensors cautioning travelers when they cruise by.
Travel Chatbots
Whilst Artificial intelligence and machine learning have now made their way into the mainstream hitting a major impact on consumers day to day life. Right from Facebook showing any suspicious specific adverts or Google completing the end of your search queries or Amazon knowing what you would like to buy further (suggestions); these automated data-driven technologies are right here for us -don’t know whether its a boon or a bane.
With the introduction of travel chatbot, good consumer service has grown to a great extent. Reduced overheads, quick response times, and proactive personalized messaging have increased resulting in delighting customers. Apart from this, one can even request a refund on their unused tickets, check for flight delays, request extra pillows; travel chatbots will surely replace a human resource, and drive efficiencies.
Robotics
The idea of robotics has been deployed within the travel industry is now becoming prevalent with the rise of artificial intelligence robots. Today they are being used for numerous reasons such as airports to detect concealed weapons, manufacturers using robotics to create luggage cases intelligently for you. Even travel agents are found using robots for pre-screening, making waiting times more productive for customers.
Big Data
Another interesting technology trend being used in the travel industry is big data. In fact, not just traveling but almost all companies can benefit from their own data collection technique. This results in improved personalization and making specific adjustments to their offerings. Another significant use of information is to break down the current business execution. Specifically, hotel proprietors can utilize large information for income the executive’s purposes, utilizing noteworthy inhabitance rates and other past patterns to all the more likely envision levels of interest. At the point when the request is unsurprising, estimating and limited time systems can likewise be streamlined.
Augmented Reality and Virtual Reality (AR/VR)
Both the terms are quite similar to each other but augmented involves a person’s real surroundings whereas virtual is all about replacing them. However, AR is quite Cost-effective than VR. Through graphical overlays, those in the travel industry can enormously improve the client experience, providing customers with valuable information or even pure entertainment. Though VR permits them to carefully ship clients to a virtual entertainment of a particular spot. This bears inns the chance to feature their rooms, meeting rooms, and even nearby traveler hotspots on their site, to empower appointments.
So the big question is here: We have the tools but what we do with them makes the difference.
