Why is Nathalia Arcuri a successful reference in the financial market?
The muse of finance Nathalia Arcuri, founder and content director of the first financial entertainment platform in Brazil, is one of the most surprising and inspiring women today.
The admiration generated is not only the result of their ability to undertake and show that, yes, it is possible to achieve goals and turn dreams into reality.
But, for being able to indicate a path of success for everyone who wants to change their lives and prosper.
The company Me Poupe!, which was born in 2015, is the largest finance and investment channel in the world and has more than 50 employees working in the various functions of the enterprise.
In addition to the popularity of its YouTube channel, Me Poupe! 90% of its quality information material is available for free through social networks, blog, Poupecast and the Me Poupe 89 program, on 89 FM radio.
And all the brand’s revenue also results from the licensing of images, lectures presented throughout Brazil, sale of books and online courses on personal finance, financial planning, entrepreneurial mindset and investments.
Do you want to know more about Nathalia Arcuri, her main goals and tips for making your first million?
So, keep reading this article until the end!
What, in fact, is most important to you?
According to Nathalia Arcuri, when the focus is on what is most important, it is much easier to remain firm towards what you really want to happen.
And this applies at any stage of our personal and professional life.
For Nathalia, her journey as a saver started at an early age: at the age of eight, her first great goal and symbol of freedom was to have a car when she turned 18.
To this end, as her parents had no savings, she saved the money for snacks, birthdays and Christmas gifts, certain of her long-term goal.
Given such dedication, resourcefulness and of course, well-designed strategic steps, her path as a reference for success was just beginning.
However, Nathalia Arcuri knows that this self-control is not a characteristic trait for most Brazilians.
Therefore, she is dedicated to helping the less disciplined who, for some reason, got lost along the way.
Mission, values and challenges
Always passionate about “working with money” and everything related to this universe, the great idea of the then journalist Nathalia Arcuri was to uncomplicate the world of finance, previously indecipherable and restricted to academics and doctors in economics.
Thus, without that complex tone and full of specific terms, Nath exemplifies, in a fun, humorous and very didactic way, the routine actions that transform anyone’s financial history.
Today, there are more than 20 million stories impacted every month!
The entrepreneur also highlights the assiduity of 6.3 million subscribers and 394.9 million views, since the first videos on the channel began.
Do you see how your mission and values are connected to the pains and needs of your target audience?
Therefore, the main mental trigger for Nathalia Arcuri to have invested her potential to teach and democratize financial education was the lack of knowledge of good financial practices, generating 60 million defaulters in the country.
Wealth Tips
Let’s see some tips from Nathalia Arcuri for entrepreneurs to achieve financial prosperity?
- Sell products or services linked to the purpose and essence of the brand;
- Have enough cash reserve to weather the storms;
- Know where you want to go and focus on your goals;
- Believe that you are capable of making it happen;
- Drink from the source of those who inspire you and read a lot;
- Face obstacles with courage and determination to take risks;
- Innovate in the way you consume to save;
- Invest in digital learning and transformation.
- According to Nathalia Arcuri, this is the path to success!
You also have something that is very beneficial to people, that delivers value and that changes their lives.