Reshaping social media with a legitimate user-centric experience

ProBit Global
ProBit Global
Published in
3 min readApr 11, 2019

The average social media user spends about 2 hours and 22 minutes on their favorite social media platforms, with that number increasing significantly to about 3 hours for the 16–24 year old demographics. Consumers have long spent inordinate amounts of time online and the rise of social media has only exacerbated the situation.

Although social media continues to be a major force, there are users who have decided to pull the plug such as younger demographics citing reasons like portraying a false image of oneself as well as resulting depression from the burden of maintaining the facade for social or other reasons.

That isn’t to say social media is inherently bad, it might be more relevant to argue that the specific content is the primary factor. On social media platforms, much of the content is self-gratifying, spurious, or even intentionally misleading such as in the case of fake news and agenda-driven content.

Monetization efforts centered on social media have also played a major role in sullying the social media experience. This has led to the appearance of many intrusive advertisements, content, and other unwelcome additions that further muddy the experience for the users.

Community, Fairness, Expression

Nuvo intends to shatter these limitations by introducing a completely decentralized social media platform that promotes content based on the feedback of its community. Not only that, but Nuvo will provide individual networks that cater specifically to a particular region to ensure tight-knit communities that will help promote relevant and meaningful content for its network.

This can be achieved through their incentive-based Nuvo tokens, which provide rewards for quality content curation, voting, commenting, and other participatory activities that will help promote the quality of their social media experience. By implementing a fair compensation system, this will help galvanize the community into a thriving network based on user-incentives.

Nuvo will essentially transform users into effective filters that will only allow deserving and approved content to reach the masses through a chain-based voting process that will dictate content dissemination across the platform. This will also help prevent the rise of any biased or self-serving media that has become prevalent on many social media platforms.

Nuvo can effectively combat substandard content through the compensation of user activities. Once users can build up their influence through continuous participation, their impact on various decisions and elements of the platform will have a larger sway due to their enhanced standings and this further places the onus on its users.

Expanding their horizons

Nuvo is also taking multiple steps to spread the democratization of region-specific social media across new borders. Their East-Africa based flagship platform called Jamaa currently supports a 13,500+ strong ecosystem that will help promote user-approved content. A similar business arm called Seru is being developed for Southeast Asia, with another major platform called Tamby focusing specifically for the Phillippines due to its massive social media usage rate.

Their grand visions of decentralized social media networks don’t stop there. Nuvo also intends to target specific genres as well, with a focus on the as of yet untapped video game social media elements through the future launching of GameKarma, which will provide a community for e-sports fans.

With their long term objectives of reinvigorating social media through token incentivized user participation, Nuvo is gearing up to deliver their platform to a wide range of regions and niches to effectively transform social media and help it regain its footing.

Join in on the April 12 IEO here: https://www.probit.com/en-us/ieo/nuvo-round1/0

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ProBit Global
ProBit Global

ProBit Global is a Top 20 crypto exchange worldwide providing unlimited access to trade and buy Bitcoin, Ethereum and 600+ altcoins in 1000+ markets.