(Case Study) SpotLight: To Electrify the Current Live Streaming Performance Experience
First and foremost, as the writer (Andrew Kirima) for this article, I want to let it be known that this wouldn’t haven’t possible without the tireless efforts and diligent contributions from my team. I cannot take credit for writing this entire case study, as it was a team endeavor. I’m just here to share what we built. The following is a case study of the product we constructed, for the Product Buds 2020: Project Jam Protothon, to help cope with these trying times. Enjoy!
Since the beginning of the pandemic, Covid-19 has taken away the spotlight from musicians. Now, it’s time to bring it back!
Team
- Andrew Kirima: Head of Product for Sencha Credit, Product Marketing Manager for Nebula Consulting, Writer for Medium
- Maya Bakir: Product Manager for UCLA DevX
- Isabel Petty: Category Specialist — Product Lead for Walmart eCommerce
- Kriti Ganotra: Student at Virginia Tech
The Problem
Having to part ways with the in-person concert experience indefinitely, independent musicians…