Medium is a very thoughtful startup

They can read minds and know what we want

Sung
1 min readJun 7, 2013

Since I started writing on Medium, I’ve been very impressed with the amount (and quality) of thought put into building something people want, e.g. their minimalist, distraction free composer, format editor, sharing capabilities, etc.

Every day, I’m discovering new features that make writing and reading so much more pleasant on Medium.

Yesterday, it was their easy drag-and-drop-into-post to upload pictures feature. Today, it’s their reading time feature which indicates how long it will take to read through each article. This really manages a reader’s expectations and sets the tone right for each read (How often do we browse an article only to realise it’s too long and end up just scrolling through and not reading it? With this, you can pace yourself better and therefore absorb knowledge more effectively.).

example

Brilliant, just brilliant.

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