Product Marketing Masters Contributor Guidelines
The Product Marketing Masters Blog is intended to create a dialogue among product marketing professionals on a global scale, starting with our home base in the Bay Area. Our mission is to source content from community members and industry practitioners on topics and themes that matter to the product marketing community. Please note that all contributed content is subject to editing, including headlines, style and substance, links and artwork, in accordance with our brand guidelines.
How Do I Contribute to the PMM Blog?
Contributing to our blog is simple, and can be done on your schedule. Please reach out to our editor to begin the process with:
- The idea or concept you’d like to write about. Some popular topics include: Go to Market Strategy, Messaging & Positioning, Sales Enablement, Stakeholder Alignment, Pricing & Packaging, Launch Readiness, KPIs, Leadership & Management, and Technologies & Trends.
- Example(s) of your writing. We prefer links to blogs or other digital content, including writing you’ve done for an employer, personal blog, or other organization.
Once your topic is approved, you will be asked to commit to a final draft deadline. Along the way, our editor is happy to give feedback on outlines and initial drafts.
Please continue reading to understand more about our contributor guidelines.
Deadlines
Once you have committed to a final draft deadline, please note that it is your responsibility to adhere to that deadline. Failure to do so may result in delayed publication of your article and/or the rejection of future contributions.
Details for Submission
Keep length of your final draft between 500–2,500 words
Include a short bio and headshot along with your content in a Microsoft Word or Google document
Our editor will proofread every submission for spelling, punctuation, and clarity.
Please note that the editorial process may require additional revision on your part to ensure that the intended message of your contribution is preserved.
Editorial Service Level Agreement
Upon submission of a final draft, Product Marketing Masters will publish suitable contributions at the first available opportunity; publication dates are not guaranteed.
Authors will be given no less than 48 hours notice that a post will be made live on the Product Marketing Masters Medium blog.
No Promotional Content
Product Marketing Masters does not endorse any brands, products or services. Any mention of brands, products, external content, or services in this blog does not constitute an endorsement from our organization. We reserve the right to decline or edit overly promotional posts. More on link policy below.
Image Policy
We include images with every post on the PMM blog. Stock photography will be chosen by our team and/or a variation of our logo will be posted with your entry, unless you have a particular image you wish to use and:
You have purchased royalty-free stock photography specifically for Product Marketing Masters to use with your post or
You own the rights to the image(s) in question
By including any photos, screenshots, or images, you consent to allowing Product Marketing Masters to post this image with proper credit to you and/or the creator
Product Images, screenshots, personal frameworks and other IP need to be attributed. For example: Screenshot taken xx/xx/xxxx of www.domain.com
Link Policy
Links in your post should be relevant to the story you’re telling and provide context to your audience. When referring to another article or piece of research, please use proper citation or link to the source material
Please include links in parenthesis next to the word you’d like hyperlinked (do not embed the links yourself)
You may link to your own content, but please be clear about this in your article, as well as if you have a relationship to the content creator or host, whether it’s your own or a client’s. For example: “My case study features Microsoft, a client of mine”
Please do not include promotional call to actions in your post or bio. “Like my content? Visit my blog!” You may, however, provide relevant links in your bio to personal sites or content as points of fact that represent your professional persona, eg: “Jane Doe is the author of [whitepaper] and manages [blog]”
The PMM editorial team reserves the right to eliminate any links that we deem inappropriate or in violation of the above
Syndication Policy
We reserve the right to use any and all contributed content, with credit to any authors, in its entirety or in portions for promotional purposes, including in social media, other blogs, or newsletters. Product Marketing Masters may choose to cross-post to Medium, LinkedIn, or other blogging services.
If any portion of your content is not original to our site, please let us know up front where the it has also appeared.
Where to Submit
Feel free to contact or send your contribution to our editor, Hally. Please also feel free to submit questions on the above to the same email address.