How to prioritize your Product Backlog with Productific

Your roadmap is loaded with ideas and now it’s time to decide what to build next. All stakeholders are happily anticipating only their feature to make it into the product — you need to take the decision. Does that sound familiar?

Photo by Gian D. on Unsplash

Productific helps you choose the best ideas from your roadmap by prioritizing according to customer feedback. Identifying the most promising ideas is automated based on data. You can prioritize your backlog in four simple steps.

Step One To choose the best you describe your product improvement or development request on an idea feedback page. Do that for all your relevant ideas such that the backlog is listed for feedback on a product influencer board.

Step Two Publish your ideas. Pass the URL of your product influencer board to users and customers, along with your product-related communication. You can find via e-mail newsletter, Facebook or Twitter — anything will so fine.

Step Three Collect customer feedback. You can engage via voting, subscriptions, comments or pre-orders. Ideas can stay open for feedback for a long time to collect significant input.

Step Four Use data to decide. By collecting user feedback Productific will automatically assign priorities to the backlog listed. You can choose what to build next from a prioritized backlog, based on customer data.

By listing all your product improvements and feature ideas you can analyze how they rank on user feedback.

Usually, as a product manager you will have a feature backlog listed somewhere — but you need to assign priorities to it. Productific turns your list of improvement ideas into a prioritized backlog.