The Art of Prioritization: Balancing Stakeholder Needs and Product Vision

Photo by airfocus on Unsplash
  1. Utilize established prioritization frameworks
  • MoSCoW Method: The MoSCoW method categorizes features into four groups: Must-Have, Should-Have, Could-Have, and Won’t-Have. This method helps product managers focus on the most critical features while considering the importance of other potential features.
  • RICE Score: RICE (Reach, Impact, Confidence, and Effort) is a scoring model that helps evaluate features based on their potential reach, impact on users, confidence in estimates, and effort required for implementation.
  • Kano Model: The Kano Model categorizes features into three categories: basic (must-have), performance (linear), and excitement (delighters). This model helps product managers understand which features are essential, which will improve customer satisfaction linearly, and which will delight customers.
  1. Align features with strategic goals



Since its inception in 2019, Products by Women has strived to create an inclusive community that offers women to connect and learn from peers from around the world, get matched with recruiters, and network with mentors to accelerate their career.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store