Google Design Sprint: a beginner guide

Eduardo Mignot
Product School
Published in
6 min readFeb 26, 2020

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In this article, we define what a Design Sprint is, describe the six different stages, and explain the benefits.

If you work in Product Management, you undoubtedly heard about Design Thinking.

“Design Thinking is an iterative process in which we seek to understand the user, challenge assumptions, and redefine problems in an attempt to identify alternative strategies and solutions that might not be instantly apparent with our initial level of understanding” (interaction-design.org)

However, you most likely haven’t had the opportunity to put it into practice. That’s where the Google Design Sprint comes into place: a Google Venture process to use Design Thinking and help you learn without building and launching your product.

gv.com

What you will find in this article:

  • A definition of Google Design Sprint
  • A short introduction of the six stages of the Design Sprint
  • Three main advantages of using the design Sprint

1. Introduction to Design Sprint

Design sprints started at Google Ventures (GV) about five years ago, and since then have become a powerful movement that helps product teams at Google, developers, and companies in the industry, solve…

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Eduardo Mignot
Product School

I am a Product Leader and Coach. I enjoy learning and sharing about Product, Tech & Agile. Currently working as a Lead PM & Instructor @Maestro PM course