Leading Digital Strategist Christel Quek Comes Onboard as an Advisor to Profede

Co-founder of BOLT Global Christel Quek will advise Profede on it’s ICO strategy, business development and industry legalities.

Profede
Profede
2 min readFeb 27, 2018

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Profede is thrilled to announce that Christel Quek has decided to join our journey as a blockchain & ICO Advisor. Christel Quek is currently the co-founder of BOLT Global, a live TV, gaming and movie service for emerging markets based in Singapore that is live in Brunei, Indonesia, Kenya and Malaysia. Christel is well known as a social media ace as well as being a tech executive. Christel Quek has become involved in the global blockchain industry though her advisory and CMO role at Zilliqa in September 2017, the next-generation high throughput blockchain platform which ended their token sale on the 04th of January 2018 with $22M.

We are thoroughly thrilled to have Christe’s support. Profede will now be able to rely on the knowledge and wisdom of Christel Quek in her expertise as a tech exec, entrepreneur and social media ace. Her support will help Profede excel and take off globally. Having Christel as an advisor will make this ICO a success.

Juan Imaz, Founder and CEO of Profede

Christel Quek was also the VP of Asia Pacific at Brandwatch and was responsible for looking after the Asia Pacific presence. During her time Brandwatch APAC was awarded as leader in the first ever APAC Forrester Ranking of Social Listening Platforms in Q1 of 2016. During Christels time Brandwatch APAC also achieved 2X of annual revenue target in 1 quarter of 2016.

Previously, Christel Quek led content for Twitter across Asia-Pacific, Middle East, North Africa, Russia and Greater China. At Twitter, Christel developed #WinAtContent, the first always-on content planning program in the region, and produced Twitter’s first book for its international markets — “Tweets From the Top — Twitter for Executives, Asia-Pacific”. Christel is driven by her interest in the momentum of human behaviour across technology. She was previously leading social business for Samsung Asia. She has dealt with clients such as Intel, DBS Bank, Globe Telecom, Hong Kong Tourism Board and KLM Airlines as Global Social Manager for Havas.

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