Jake: This week we have Andrew Yates joining us. He’s the co-founder of Promoted.ai and previously was at Pinterest and Facebook. Andrew, welcome to the show. Andrew: Hi. Thanks for having me. Jake: Something we do…

To get the maximum performance of scaled recommendation and ad ML systems, model complexity is not the only consideration. What you optimize, or “label definitions,” are also critical to achieving that last +5% in profits at scale. When spending engineering months to reduce model loss by -0.1%, carefully modeling what…

Many apps don’t have instrumentation in the form of usage stats and alarms when they’re first launched. Often these features aren’t prioritized, either because leadership believes them to be not as important as other features, or because they are hard to implement. …

Hi, I’m Yuna Wang, mistress of bad puns and mobile engineering at Promoted.ai. Earlier in my career, I was a tech lead/manager on Google Maps for iPhone, where I led a team of 12 developers. Maps was one of the biggest apps at Google, with tens of millions of DAU…

Why you’ll probably have to rewrite your app using native tools anyway Java AWT/Swing. Qt. React Native. We’ve been through this song and dance before. Every multiplatform UI library promises the moon. After all, who wouldn’t want two or three apps for the price of one? Unfortunately, as a developer…

Promoted grabs more funding to help e-commerce marketplaces achieve profitability It's a big week for startups developing technology for e-commerce marketplaces. We saw companies like Nautical Commerce…techcrunch.com

If your product has search, feed, or recommendations, and you’d like to use machine learning for personalization, you can get the best algorithms hosted by top companies for free using your Y Combinator credits. Most open-source implementations of these algorithms are at https://recbole.io/ . …

Two-sided marketplaces with dynamic inventory need classifiers for search retrieval, optimization, and recommendations. Because items are dynamically created by the public and because sellers can be untrustworthy, there is no easy way to manually label and review all items. …

The “billable event” for an ad is on what event the advertiser is billed. Only when this event happens is the advertiser billed. Otherwise, the ad delivery is free. For native ads, the best practice is to use cost-per-click or cost-per-impression billing. They are standards, and it’s easier to control…