Promotional Products by Zodiac: CAPRICORN

Kelsey R.
Promotional Products Industry Insider
3 min readDec 30, 2022

December 21st is not only winter solstice, but it also marks the end of Sagittarius season as we move into the season of the ambitious, persistent, and practical Capricorn.

As an earth sign, these individuals are grounded and have great discipline. At the same time, Capricorns tend to be the more passionate earth signs, with great ambitions and determinations. They are often actively moving towards improvement in their homes, careers, and selves. As an earth sign, we see a lot of neutral colors accompanied by bold accents.

Colors: White, Black, Shades of Brown and Green

Most notably with Capricorns, expect neutral colors like an array of browns. While on the surface this might seem dull for the lively Capricorn, it is a soft pallet for bold accents like black and deep green.

Brown often signifies maturity and black signifies luxury and sophistication — all of which tend to be traits of the Capricorn. Consider something like GB465 — The Game Pigment-dyed or GB568 — The Game Relaxed Corduroy to bring neutral colors with a bold twist.

GB465 (left) and GB568 (right) available at Sportsman Caps & Bags.

Function: Ambition and Practical

The strong-willed, passionate Capricorn is often looking for the next thing. They are down-to-earth but disciplined and goal-oriented. No matter what their next aspiration is, they are sure to reach it. Loyal to their close-knit group, they will do anything for those they care about and certainly people you’d want in your corner. Great products for these individuals would be something that would help elevate their home or help steer them towards their goals. Consider something like soft blankets, glassware, or weekender bags like 1038 Dri Duck Weekender Bag.

Photo by Jon Tyson on Unsplash (left) and 1038 Weekender Bag from Kati Sportcap & Bag (right)

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