ABOLISH IT DIRECTLY; JOIN THE CHANGE!

Prosperousca IO
Prosperous Capital
Published in
3 min readApr 10, 2018

By Meleeza Rathnayake

I would like to start off saying what, Martin Luther King once said;

“I am now convinced that the simplest approach will prove to be the most effective — the solution to poverty is to abolish it directly by a now widely discussed measure: Guaranteed Income.”

As we all know, the greatest challenge for the sustainable development goals (SDGs) is to eradicate poverty and hunger while maintaining sustainable food security for all in a crowded and dramatically unequal world. Although the world has succeeded in reducing poverty in accordance with the millennium development goal (MDG) targets, food security and adequate nutrition has not been achieved.

According to the Food and Agriculture Organization (FAO), almost 1 billion people suffer from chronic hunger and almost 2 billion are under or over nourished.

Children are the most visible victims of nutritional deficiencies. Approximately 5 million children die each year because of poor nutrition. Access to adequate food during the first 1,000 days of life is vitally important for healthy future generations. Even a temporary lack of food during that crucial time has a negative effect on physical and intellectual development, even before the devastating earthquake that ruined the country, that small mud balls were being sold in the market to ease children’s hunger pangs.

Hunger is a term which has three meanings

· The uneasy or painful sensation caused by want of food; craving appetite. Also the exhausted condition caused by want of food

· The want or scarcity of food in a country

· A strong desire or craving

The United Nations Food and Agriculture Organization estimates that about 795 million people of the 7.3 billion people in the world, or one in nine, were suffering from chronic undernourishment in 2014–2016. Almost all the hungry people, 780 million, live in developing countries, representing 12.9 percent, or one in eight, of the population of developing counties. There are 11 million people undernourished in developed countries.

And here we are in 2018, still fighting for rights, comfort and being in the 21st century us still see millions of people dying in hunger, why?

No Government , No Leader , No activist could overcome this issue , do you really think we should still keep our hands and mouths locked and let the world go in vain.

So on behalf of the whole world this year The Prosperous Capital and Credit Limited, one of the award winning Microfinance companies’ in Sri Lanka take one step forward in supporting change.

The PCCL has enriched many lives in the past years and has brought strong justice to the word ‘Microfinance’ and to the living component of the world. We have taken many more initiatives to increase household assets, to assure healthy lifestyles (Vaccination,cdp),to assure minimum education qualifications, food production and improve environment protection and to improve peoples’ collective assets and capabilities, the PCCL also has taken a step forward to give a reliable and sustainable source of income with the basic housing infrastructure , has also given access to good health and quality education and have always presented a better environment and a quality social competency.

The PCCL has always taken major steps in developing the micro enterprises and in creating employment opportunities to women and men equally around Sri Lanka.

The PCCL has always envisioned to create an opportunity for the rural people of Sri Lanka to achieve a life free from poverty with dignity and purpose and will continue to build a human force to develop living standards of families by proving productive socio-economic opportunities.

Now we are looking forward to bringing more to your doorstep. Stay tuned!

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Prosperousca IO
Prosperous Capital

Prosperous Capital & Credit Limited (PCCL) is an award wining sustainable driven Micro and SME Finance organization in Sri Lanka.