Medium can be your launching board to a writing career.
If you want to be a full-time or side-hustle writer, Medium can work for you.
Medium allows you to post stories on almost any topic.
If you want to be a journalist, write about current events in the news.
If you want to write about climate issues, create stories relevant to that audience.
The sky is the limit for topics on Medium so use the platform to build your writing career.
Medium’s In-House Publications
Medium decided to create their own publications.
They gave their publications priority over all the other content.
Those of us who helped build Medium into a content juggernaut were pushed aside without so much as a thank you.
Medium first demonetized non-Medium publications forcing many to leave the Medium platform.
I can’t blame those publications for leaving.
Writing is a job which requires money to do it full time.
Why would the New York Times give their content away for free on Medium while simultaneously having a paywall on their own website?
With everything that Medium does to discourage writers, it is still the best platform for new and emerging writers.
Create a Following for Free
The best feature for new writers is Medium’s built-in readership.
You start from nothing with a blog.
Medium receives over 300 million unique visitors each month.
Let that number sink in!
That’s the American population including babies!
Are all 300 million going to read your writing?
No, but some will and that’s Medium’s magic!
People are already on Medium and you don’t need to attract them.
As you build a following, you can take those readers to other platforms you contribute to.
For example, I write for news media and have a high click-through rate on my MailChimp email list.
A list of people from Medium that I persuaded to join my email list.
Social Media Growth
To grow my followers on other platforms by leveraging my Medium followers.
Last week, my retweet reach was 2.9 million.
That’s not my twitter reach, that’s other people tweeting my content and THEIR FOLLOWERS SEEING IT!
Yes, I put that in all caps.
Think about that.
My content retweeted on Twitter 2.9 million times and I did nothing.
Others did it for me.
How cool is that!
I grow my email list by posting on social media with how to join.
I’m simultaneously growing my Twitter, Instagram, Facebook, and email list.
If Medium disappears tomorrow, I’ve got plenty of readers to take to another platform (and yes some are already reading my other work).
Newspapers vs Medium
Medium differs from a regular digital newspaper subscription.
Both use a monthly fee model.
Medium charges $5 per month and newspapers have differing monthly fees.
If I publish a story for The Times, I receive a flat fee regardless of how many people read and interact with my story.
On Medium, I generate income by how many people read, clap, highlight, and comment on my stories.
For traditional media, they distribute the money how they want to.
On Medium, the readers distribute the money by giving attention to one story over another story.
In other words, create useful content that people value and want to read to make money.
I don’t mind flat fees, but it is exciting each Wednesday to see how much each story made the previous week.
So far, I haven’t pitched any stories to Medium’s own publications.
Secretly, I hope they fail but I doubt that will happen as Medium controls the algorithm.
If I’m starting out on Medium, I would publish in as many publications as you feel your writing is suited to.
I’ve published in sixteen or seventeen publications.
I saw which publications my stories received the most attention.
I chose nine of them to contribute to.
However, I regularly contribute to six of them with three others receiving certain content that doesn’t fit the other six.
I do try each month to expand my reach by writing for one or two new publications.
But the key is contributing to a few publications often because the readers will see your work repeatedly and build your following.
Medium is a self-serving company and I don’t blame them.
They’ve chosen to try to become their own content mill.
We will have to wait and see if that will be successful.
In the meantime, if you are a new or emerging writer than Medium is the place to be.
Keep Reading & Writing
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Christopher Oldcorn is a writer and journalist. He holds a BA in Psychology from Laurentian University, and a post-grad in Research Analysis from Georgian College. Christopher studied at The Centre for Investigative Journalism (Goldsmiths, University of London). Recognized as a Top Writer in Government, Politics, Books, Climate Change, Productivity, Creativity, & Writing.