The Behavior PlaybookWhen Coca Cola got rid of it’s logo…and it workedHow Coca-Cola’s “Share a Coke” tapped into our human nature and made us think it was all about us.15h ago
Scott YounginBehavioral Design HubAn Open Letter to Behavioral Science Graduates (& Enthusiasts)Applying Behavioral Science to Your Work & CareerSep 122
Andi ZhouStay committed: behavioral design tactics on Commitment and Consistency in UX 🌿In my last article, I explored how design can leverage Scarcity and Loss Aversion to influence user decisions. This time, let’s explore the…12h ago12h ago
Koen SmetsA good argumentEven if our capacity to reason evolved to help us build and judge arguments, rather than to gain new knowledge and understanding, we can…Jul 51Jul 51
Nageen Binat KhalidThe Role of Behavioral Economics in Shaping Consumer Decisions Post-PandemicSince COVID-19, economies, cultures, and people have undergone massive changes. People’s consumption behaviour has drastically changed as…6d ago126d ago12
The Behavior PlaybookWhen Coca Cola got rid of it’s logo…and it workedHow Coca-Cola’s “Share a Coke” tapped into our human nature and made us think it was all about us.15h ago
Scott YounginBehavioral Design HubAn Open Letter to Behavioral Science Graduates (& Enthusiasts)Applying Behavioral Science to Your Work & CareerSep 122
Andi ZhouStay committed: behavioral design tactics on Commitment and Consistency in UX 🌿In my last article, I explored how design can leverage Scarcity and Loss Aversion to influence user decisions. This time, let’s explore the…12h ago
Koen SmetsA good argumentEven if our capacity to reason evolved to help us build and judge arguments, rather than to gain new knowledge and understanding, we can…Jul 51
Nageen Binat KhalidThe Role of Behavioral Economics in Shaping Consumer Decisions Post-PandemicSince COVID-19, economies, cultures, and people have undergone massive changes. People’s consumption behaviour has drastically changed as…6d ago12
Muslim Intellectual Network for Empowerment (MINE)Key Concepts in Behavioral Science: Understanding Human Behavior for Effective Decision-MakingBehavioral science is a multidisciplinary field that seeks to understand human behavior through various concepts and principles.2d ago
Koen SmetsIs right and wrong a matter of facts?Moral decision making should not be a matter of personal preference. But is reasoning about facts all that is needed to determine what is…May 245