How to Build Mental Toughness and become Limitless.

Stephen Nalley
Relentless Pursuit Magazine
3 min readJun 23, 2021

When I look back at my career and attempt to put my finger on one specific characteristic or attribute that played the biggest role in my success, it is beyond the shadow of a doubt that I give the largest credit to Mental Toughness. As an entrepreneur, your mindset gets tested vigorously and often.

In my book, “Relentless Pursuit” the Foundations and Principles of Mental Toughness, I talk a lot about Resilience and Grit. These two words were instilled in me as a child and reinforced during my military service and all the way through my business career. The question is not what is it. Rather, how do you develop it and how do you train your brain to be resilient. How do you get grit? Most importantly, how do you become limitless?

It starts by understanding that we all have self-imposed limitation and limiting beliefs and most importantly our brains have a governor on them. The truth of the matter is that we limit ourselves by not wanting to be uncomfortable. However, there is great news. What if I told you that you can actually make what is uncomfortable comfortable? What if I told you that stepping outside of your comfort zone only requires small sacrifices at a time? Well, it is not only possible, but it done every day. I am going to share some of the things that I do everyday to not only build mental toughness, but to sustain it.

The first thing that we have to do is get outside of our comfort zone every day. I have a rule that I have to do something difficult every day. The concept is that we have to make ourselves uncomfortable and push through the adversity to build mental toughness. Now, I am not talking about something drastic. You do not need to go from not running at all to running a marathon next weekend. There is a thin line between being uncomfortable and insanity. We are only looking to exercise the part of our brain that manages that governor that limits us. Recently, I had a friend that was looking to build his mental toughness and I encouraged him to take a cold shower twice a day for 7 days. He thought I was completely nut’s and did not see the benefit. You see it is not about being tough. Its about doing something that is uncomfortable until it becomes comfortable. With every shower it becomes more normal. It still sucks, but not as bad. Through this process you are forcing yourself out of your comfort zone and building mental toughness.

I have recommended all kinds of things to clients over the years and many of them are made up on the fly. The point is to do something everyday that you do not want to do that is uncomfortable. I personally do one of the following everyday and change it every day:

· 10 push-ups every hour for 24 hours (No matter what and No matter where).

· Go without sleep for 24 hours.

· Go without food for a few hours after we are hungry

· Work-out without my headphones

· Go a day without coffee or stimulants

· Close Social Media Accounts for a day

· Don’t use your phone for 3 hours

In order to build mental toughness, we must create adversity and push through it. We must be uncomfortable, accept it and normalize it. Part of being resilient is the ability to do what it is that we don’t want to do when we don’t want to do the most. In many cases these is where winners win and losers lose.

If we want to become limitless then we can not have limits. We can not simply go after a goal until we are uncomfortable. We need the grit to keep going and the willingness to make sacrifice. In my book “Relentless Pursuit”, I talk about instant gratification versus delayed gratification. In order to be successful, we have to sacrifice what it is that we want right now for what it is that we really want later.

Mental toughness can be learned by making small sacrifices every day. We can make the uncomfortable become comfortable with small steps everyday. This will lead us to the path of being limitless by removing the mental block so we can maximize our full potential.



Stephen Nalley
Relentless Pursuit Magazine

American Business Magnate, Veteran, Entrepreneur, Mentor and Author.