qiibee News — Week 39 & 40 of 2019
To kick off this new month, we’ve got another two weeks worth of great news for you. But first of all we want to protect you from some scammers…
Be aware — Scammers are everywhere
Please be aware of this phishing scam! Scammers created a fanpage called “Qiibee Token” and are trying to get your private keys! They will write all qiibee followers and share their pictures and faking peoples accounts. Don’t give them a chance! We are already in contact with Facebook to solve this issue. The more people report these scammers, the faster Facebook can ban them. So we need your support. Report their fanpage (“Qiibee Token”) and report their posts.
Other than that, please do not forget that we from team qiibee will never text you in a direct message via Telegram. Should someone with the same cover picture and name (as our admins have) text you, please report and block that person immediately as it won’t be anyone from us!
Thank you for your support, together we can stop this.
OEBVS Demo Event in Portland
As culmination of the three months at R/GA in Portland for most valuable sessions on pitching, sales and partnerships and prosperous meetings with studio partners, there will be an awesome event on Tuesday, the 8th of October. Our CEO, Gabriele Giancola joins the OEBVS Demo Event in Portland with R/GA’s partners including Business Oregon, Umpquabank, Moda_Health, ConsenSys, OHSUNews, Portland_State as well as smithandcrown.
Should you be around and want to join the event, please RSVP now by sending us an email.
How to measure, analyze and optimize the success of your customer loyalty program
For brands and channel partners, we’ve posted the final blogpost on ‘How to setup your own loyalty system in 7 steps’. After deciding the type of loyalty program you want and figured out the most appropriate marketing strategy for ensuring that you reach your goals, you want to get an overview of your loyalty systems actions. Without measuring and critically analyzing your loyalty systems outcome you cannot optimize it. Even when done everything in the best way possible, by creating a killer loyalty program, and promoting it in the most effective way, you want to see your results. You’ll therefore need to understand which are the simplest and most-useful metrics helping you to determine the success of your loyalty program. Other than that, we’ll show you how you can improve on these metrics with simple and minor optimisations. Check it out now: How to measure and analyze the success of your customer loyalty program and optimize it
For our German speaking qiibeeans, we have a very interesting article about the future of loyalty programs on the blockchain. The consulting company KPMG has conducted a survey among loyalty program users and found out that 82% of US respondents are open for the use of blockchain for loyalty schemes and 81% of the survey participants would also be into tokens in loyalty programs. As we think that the whole article would be of great use for our whole community we will setup a blogpost to summarize the article and add our thoughts on this interesting topic.
And in the meantime, don’t forget to follow and join us on: Twitter, Facebook, Linkedin, Instagram and Telegram.
More soon,
Your qiibee Team
