qiibee’s Token Economics
QBX Basics
qiibee’s token economics are designed so that brands can easily issue their own tokens with the LoyaltyToken Protocol. To do so, they first need to specify their own loyalty tokens suited to their needs. After tuning these parameters, the brands can then go to the public market, buy the respective amount of QBX needed and start the loyalty program as described below:
By structuring the use cases and lifecycle of QBX as described above, demand from agencies, brands, merchants, loyalty system providers and customers to use loyalty tokens, is directly translated into demand for QBX on public exchanges.
QBX Demand & Supply
Annual budgets from the loyalty industry will not only build a natural and fundamental driver of the QBX but, as seen in the first graphic, also decrease the total circulating supply of QBX. In order to issue their own loyalty token, brands need to buy and freeze QBX.
This means, the more brands use our protocol, the more QBX will be locked-up. Meaning, that through the design of the token ecomonics, the value of the QBX and the loyalty tokens is directly driven by the businesses running their loyalty program on qiibee and the hunger of their customers to collect even more loyalty tokens:
To spur this adoption, qiibee is currently working with five marketing agencies, which make the loyalty programs part of their own portfolio, provide them with their marketing expertise and offer them to their existing brand clients. These partnerships allow us to create an enterprise sales motion that is already bearing the fruits. Speaking of numbers, we see a potential pipeline of USD 802.7m in QBX B2B demand for the next 36 months, and we’re aiming to onboard 261 brands by the end of 2021.
QBX Lock up
In addition, most QBX will not be circulating right at the beginning but locked up for a different time period and released monthly until the lock up period is over. This is to protect the contributors and enable a sustainable growth and expansion for qiibee. While Crowd Sale participants do not face a lockup period, 70% of all Pre-Sale QBX will be locked for 6 months reducing the circulating supply at the beginning by 436’800’000 QBX. The same lock up period is also applied to the QBX allocated for advisor to ensure long term thinking and aligned visions. Last but not least will all team and ecosystem tokens be locked for 36 months reducing the circulating supply by more than 600’000’000 QBX.
To summarize, annual budgets of the loyalty industry are directly translated into demand on the public market and build a fundamental driver of the QBX. Brands running their loyalty program on the blockchain need to freeze their QBX in order to issue their own loyalty token and start rewarding, thereby decreasing the circulating supply of QBX. Most QBX face a lock up period to ensure aligned visiones and sustainable growth of the qiibee ecosystem.
So you see that qiibee’s token economics, its vision, team and partners are in for the long run. We hope you are too 😉 🚀
Disclaimer: All of the information presented in this blog post is tentative and is subject to change at any time. None of the information herein should be construed as legal, accounting, or investment advice of any kind. This blog post does not represent a solicitation for investment, nor does it represent an offering or sale, public or private, of any kind of financial instrument, security or otherwise, in any jurisdiction. This blog post is provided as-is, for informational purposes only, with the intention of describing a prospective software system.
