How to gift music in the streaming era?
Music is the soundtrack of our lives. It marks important moments, places and people in our lives that ultimately make us who we are.
We all remember when that special person gave us a record or a mixtape. The way we obsessively listened to it over and over again, the way we analyzed the artwork, and studied the handwritten note. And that feeling when 10 years later we found the same tape and relived that moment as if it was yesterday. This is the power of music.
At Qleek, we think this is a crucial part of the music experience that got lost in the way we share music today. As much as music streaming is convenient, receiving a Spotify link on Messenger is not as meaningful as getting an object you can touch, keep and rediscover over time.
That is why we decided to reinvent the Mixtape and adapt it to the way we listen to music today.
Qleek turns playlists from your favorite streaming services into physical mixtapes you can share in real life. You can customize their artwork and give them as a present for a birthday, a holiday or for your own reasons.
Because you can update its content anytime even after you gave it to someone, each Qleek becomes a living mixtape that will grow with your music discoveries.
There’s always a good reason to make a mixtape for someone special. Next time you have one, do it with Qleek.
