Is there any all-in-one CRM solution for nonprofits?

Olanike Adenuga
Quantibly
Published in
3 min readJan 20, 2021
A single solution for NonProfits

In the realm of Nonprofits, some constituents’ types are valuable. These refer to anyone that has supported the organization, whether as a donor, volunteer, member, beneficiary, staff.

All of these offer their value to a nonprofit in unique ways. The success of any nonprofit organization is how to create a relationship among all these constituent types.

Constituent Relationship Management (CRM) software integrates all of this constituent information along with their history into a valuable resource that nonprofit organizations can hold to strengthen relationships. Therefore, CRM software is a way for nonprofits to track their relationships with donors and other constituents. With a robust CRM, the solutions to Nonprofits to better organize data, manage their supporter relationships more effectively, and achieve high social impact is handy.

Nonprofits without CRM

The lack of data structures, the use of different systems for different departments got some nonprofit executives frustrated. It is also making raising funds hard, as there is no way to access information quickly and in real-time. The use of a spreadsheet to collect and analyze data with the increasing need to achieve high social impact creates a gap for Nonprofit organizations.

The demand for accountability by donors was also becoming a need in building trust about the objectives of nonprofits. The need to access and use the report to make decisions are some of the many reasons for CRM.

Recently, the pandemic has caused a shift. According to Forbes, 65% of nonprofits are now considering working remotely. This New normal also means people are working from different locations and being able to access and share information in real-time seems to be the only way to go to achieve social impact.

Making a shift to SaaS applications that offer Cloud database management service will be a decision any Nonprofit will make to stay both current and competitive in this new normal. A cloud-based CRM will also allow all team members to access information in real-time from anywhere. It makes team collaboration easy and works faster. It offers security and saves time.

What are the CRM features your Nonprofit needs?

Nonprofit Organizations’ needs for a CRM is more than just integrating data and maximizing the use of data for better/greater social impact. A CRM should be robust enough to handle the uniqueness of nonprofits and most especially the basic features.

The feature of a CRM includes the ability to COLLECT AND MANAGE DATA. It is putting all the contact information of staff, volunteers, donors, beneficiaries, and other contacts together to form a database that is easily accessible and updated. It also includes management of these data which is key to understanding how to use data for Fundraising, Volunteer recruitment, and Programs/Campaigns.

Another feature is ANALYTICS and REPORTING. These are needed to enable decision making. A CRM should have an inbuilt reporting system, which can also be customized based on individual priorities. Annual Reports, Impact Report, and Donor Report are examples of some of the most frequently used custom reporting formats by nonprofits. It also helps in forecasting and managing results better. Program Design, Outcome Measurement, Objective Determination are some of the elementary functions of CRM.

An advanced cloud-based CRM is Quantibly. Quantibly has features that go further than these elementary functions. It combines a logical model based on the theory of change to measure social impact. It is a scalable solution for the global sector with a flexible pricing model for organizations. Quantibly also offers a 30-day free trial for your nonprofits.

Based on the mission, vision, and strategy every nonprofit differs from each other. This uniqueness needs to be positively harnessed to deliver high social impact and organizational goal achievement. There is a Single CRM that can take care of the specific needs that arises as a result of this uniqueness for every nonprofit.

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Olanike Adenuga
Quantibly

Olanike is passionate about Leadership and People Development. I Love God!