8 Highlights From McKinsey’s 77 Page Report “Value Creation In The Metaverse”

McKinsey recently published a comprehensive 77 page report titled “Value Creation In the Metaverse — The Real Business of The Virtual World.” Seven McKinsey partners were credited as the writers of the report, which included interviews with 13 senior “metaverse experts”, input from the 60 members of McKinsey Technology Council, and surveys of more than 3,400…