Lean Persona

UX for Change, February 2016

UX For Change brings UX practitioners together to share their skills to enable non profit and public sector organisations to design user centred experiences.

How can you get everyone in the team to understand your customers — especially if you’re not 100% certain yourself? Persona help, but traditional persona development sometimes doesn’t work well in agile contexts. Adrian gave a talk on Lean Persona at UX For Change on how to iteratively build models of your customer with the whole team — demonstrated practical techniques to integrating ongoing research with agile approaches to product vision and strategy.

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