SEO Ranking Factors Checklist

Rahul Arora
Rahul Arora
Published in
1 min readSep 9, 2021
Image Credit-Digital Advertiser
  1. An Accessible URL

❏ Create Robots.txt file

❏ Create Sitemap

❏ Move to HTTPS

2. Page Speed

❏ Check site with mobile testing tool

3. Mobile Friendliness

❏ Responsive design

❏ Large fonts

❏ Accessible, tappable content

❏ No content hidden behind interstitials

4. Domain Age, URL and Authority

❏ Check domain and page authority

5. Optimized Content

❏ Use LSI keywords

❏ Understand search intent

❏ Get the length right

❏ Optimize for Answer Boxes

❏ Use video

6. Technical SEO

❏ Use keywords in page titles

❏ Use the right header tags (h1, h2)

❏ Optimize your meta description

❏ Use keywords in image alt tags

❏ Use schema markup

7. User Experience

❏ Reduce bounce rate

❏ Increase CTR and dwell time

8. Links

❏ Inbound links

❏ Outbound links

❏ Internal links

9. Social Signals

❏ Create social media profiles

❏ Make it easy to share content

10. Real Business Information

❏ Name, address, phone number

❏ Accurate business listings

❏ Customer reviews

❏ Optimize for local search

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Rahul Arora
Rahul Arora

MBA (Digital Marketing), He is still exploring the real world.