Why We Invested — Unito
Build and Optimize Workflows Across Tools and Teams
The consequences of SaaS sprawl —
According to BetterCloud’s State of SaaSOps annual survey, organizations used an average of 110 SaaS apps in 2021 with this number growing 38% YoY and nearly 7x since 2017. Enterprises with less than 750 employees use about 60 different SaaS apps. Mid-sized orgs use about 140. Meanwhile, large enterprises use nearly 450 SaaS apps.That’s a lot of SaaS to manage, especially as more cross-functional teams have opted to work remotely.
Over time this SaaS sprawl has created new problems for businesses around visibility, security, and efficient coordination. Yet individual worker productivity has become intimately tied to the familiar workflows defined by their SaaS of choice. The pervasiveness of this problem across organizations of all kinds compelled us to invest in Unito.
The ultimate productivity solution when collaboration gets tough —
Unito was created to integrate disparate SaaS applications, enabling workflows that cross the boundaries of tools, teams, and organizations. Unito’s workflow management platform and two-way integrations allow information to flow freely between apps like Trello, Asana, Jira, Google Sheets, HubSpot, and more — leading to easier collaboration, more efficient work, and higher productivity.
Over 50k+ users across 7k+ companies worldwide rely on Unito every day to unify workflows across project management, customer support, software development, sales, IT, and more.
We couldn’t be more thrilled to join Marc and Eryk for Unito’s next chapter as participants in their $20m Series B led by CDPQ alongside Investissement Quebec, Bessemer Venture Partners, Tom Williams, and Mistral Venture Partners. Unito is just getting started and will continue to expand with new integrations, new workflows, and new features to unify teams wherever they work best!
Interested in learning more?
Read more about their Series B in TechCrunch
Learn how Unito can help your company here!
Sources:
Better Cloud’s 2021 State of SaaS report
This article was authored by Rainfall Partner, Kyle Sullivan.
