How to Gift Social Tokens & NFTs This Holiday Season (+ A Social Token Gift Guide)

Rumor has it 350,000 socks a year go unworn because gift givers all over the world fail to keep up with the times (cough cough, Mom). For anyone with a laptop, TV, radio, or internet connection, it’s clear that the world is changing with the introduction of Web 3 applications — NFTs, social tokens, DeFi, and blockchain gaming are well known amongst younger generations, and millennials own more cryptocurrency than any other generation (Yahoo Finance).

Wondering how you can brighten the outlook of what’s plopped under the tree this season? In this guide we’ll outline the steps you can take to receive (or gift) social tokens on Rally.io, which can be used to purchase a diverse array of Creator campaigns (e.g. exclusive experiences and benefits) and NFTs. As a cheat sheet, we’ll also provide a Social Token Gift Guide detailing what kinds of Creator campaigns and NFTs to ask for, depending on your interests.

Through the use of NFTs and social tokens, Creators can own their content, community, and monetization streams while sharing benefits and upsides with their community members. In addition to building a new model for the creator economy, NFTs and social tokens provide a new frontier of opportunities for fans and community members to engage with, monetize alongside, and support their favorite Creators.

At Rally, we aim to build opportunities for Creators and their communities alike, centering the use of NFTs and social tokens around utility. Social token holders of Rally Creators can purchase various Campaigns and NFTs that represent exclusive perks and experiences from each Creator, whether it be an early-access concert ticket from a musician or a 1-on-1 consultation with an entrepreneur.

This year — instead of receiving another pair of purple socks from Aunt Meg — you can receive experiences from your longtime & newest favorite Creators!

How to Gift a Social Token on Rally

1. Create a Rally Account
2. Get your Friend to create a Rally Account
3. Purchase Creator Social Tokens
4. Send Creator Coins to Your Friend
5. Your Friend Can Now Purchase Campaigns/NFTs from that Creator!

Rally’s Social Token Holiday Gift Guide

For the creative obsessor in your life — who suffers from endless bouts of Art Basel FOMO — gift a social token from Together Arts $TGTHR who offers NFTs from Latin America’s leading artists and galleries.

For the aspiring artist in your life, gift a social token from Rob Prior $PRIOR who offers one-on-one reviews of artist portfolios, giving artists everywhere the opportunity to learn and grow from shared feedback.

For the coding, art, & NFT lover in your life, gift a social token from Yucef Merhi $YUCEF who offers unique perspectives on art as a talented coder and digital creator, specializing in a wide body of works that span poetry, facial recognition, AI, VR, and retro video game platforms. Their first NFT on Rally examines the concept of impermanence.

For the multimedia and modern art lovers in your life, gift a social token from Shantell Martin $WHO, a groundbreaking multimedia artist known for her exploration of the drawn line with black and white drawings and light exhibitions, exploring themes like intersectionality, identity, and play. Shantell offers various collections of NFTs that come with physical, limited edition t-shirts.

For the dance lover in your life, gift a social token from Rebel in Venus $REBEL who offers beautiful female empowering dance NFTs as well as VIP tickets, behind the scenes content, and more.

For the TikTok lover in your life, gift a social token from LuvAnthony $LUV, also known as Anthony Reeves, a TikTok creator focused on lifestyle, dance, and fashion content with over 10 million followers.

For the emo-rock lover in your life, gift a social token from Emery $WALLS who is currently selling pre-orders for their album “Rub Some Dirt on It” through compelling NFTs — One of the editions we like the most is the Double Sawblade in silver and some blood red splatter.

For the electronic music lover in your life, gift a social token from Robert Delong $RDL who recently released his new album titled “Walk Like Me” and created, in unison with the release, the “Rest of My Life” NFT collection that features an alternative album cover. By being the first holder of this NFT, you’ll receive a video shout or or participate in a video call with Robert DeLong. Only a few remain!

For the music producers in your life, gift a social token from KLOUD $KLD who offers the official stems from his song “LOVE ME” to token holders that are interested in creating music. With these stems you can work to make your own remix!

For the designers and founders in your life, gift a social token from KnownUnknown $KUDOS, a design-centered social media company that unifies designers from around the world into one agency and platform. KnownUnknown, founded by James Sommerville, offers NFTs, founder portfolio reviews (assisting founders with their visions and playbooks), and written portfolio reviews (assisting founders with decks and more).

For the basketball lover in your life, gift a social token from Jaylen Rock $JROCK, a Sophomore guard for the UCLA Bruins — the first NCAA athlete to embrace crypto — and video creator with an established following on YouTube, TikTok, and Instagram.

For the comedy lover in your life, gift a social token from Comedy Club $HAHA, North America’s #1 digital community for comedians and their fans, who offers access to the exclusive online community and free admission to shows and events to token holders.