How Glasses make sense in a Car context
Thoughts on Apple Car, Part 118
Published in
6 min readAug 19, 2018
In an article about possible Apple Glasses a year ago, Neil Cybart concluded:
It is certainly plausible that Apple Glasses have become Apple’s most likely new major product category, even ahead of any Apple transportation initiative. It is no longer a question of if Apple will sell its own AR glasses, but when.
A year has passed without product introduction, so we all have to set our expectations back to a more realistic 2019 date for an eventual Glasses launch, and 2020/2021 for a Car.
Still, I am convinced that Apple wouldn’t release a new product ahead of the Car that wouldn’t make sense in combination with the Car—even if it launches at a later stage. The Watch must make sense, Glasses must make sense.
