Woz wants a car without a steering wheel

Thoughts on Apple Car, Part 72

Steve Wozniak, one of the two Steves to co-found Apple, shared his wishlist for Apple Car with Tech Insider.

Here’s what he thinks of when dreaming of Apple Car:

  1. It has no steering wheel.
  2. It comes at an affordable price.
  3. It can drive your five year old to school, alone.

Reads like some of the early conceptualizations I made in this series.

  1. About the steering wheel:

2. About possible pricing models (more to follow soon):

3. About taking others who can’t drive themselves:

All of that experiences would make Apple Car a breakthrough product, like the iPhone was.

Woz:

»I’m hoping that the Apple Car is, like the iPhone, so different, so far ahead of the others, leaps ahead.«

It will be, because it has to.

The century-old automotive industry is already afraid of a company like Tesla, who create a rather conventional and transitional product in terms of industrial design.

Imagine what Apple’s ID and operational scale could do to their business.

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