WWDC 2020: The Apple Car conference

Thoughts on Apple Car, Part 76

Michael Schmidt
Jun 6, 2017 · 5 min read

iOS, watchOS, tvOS, macOS, carOS.

WWDC19 for the first time covers 5 platforms: iOS, watchOS, tvOS, macOS, and now carOS. They drive Apple’s product line: iPhone, iPad, Apple Watch, Apple TV, and now Apple Car.


  1. Workout“ for staying healthy and fit
  2. Hangout“ for entertaining friends and family

Thoughts on Apple Car

Conceptualizations on the future car, a.o. shared by former Apple executive Jean-Louis Gassée, Apple/Google/Dropbox designer Ryhan Hassan, Lyft and Snap VC investor Alex Giannikoulis, Wristly founder Bernard Desarnauts, and CaminaLab/Drivania/Shotl founder Gerard Martret.

Michael Schmidt

Written by

Director Consulting at Virtual Identity. I spent a decade on automotive brands in digital, and blog about brand strategy, #ubx and #AppleCar / #ProjectTitan.

Thoughts on Apple Car

Conceptualizations on the future car, a.o. shared by former Apple executive Jean-Louis Gassée, Apple/Google/Dropbox designer Ryhan Hassan, Lyft and Snap VC investor Alex Giannikoulis, Wristly founder Bernard Desarnauts, and CaminaLab/Drivania/Shotl founder Gerard Martret.