If you haven’t noticed nostalgic items are not a thing of the past. They are all over the place, and they have been for years. A wide range of industries and companies make throwback logos and retro gear. Nostalgia reaches customers on an emotional level and allows us to re-live good memories from the past, which makes us feel good.

This kind of marketing is particularly effective for millennials. Because they saw the rise of the Internet and social media, they love to recall how things used to be. Here are some brands and companies that have successfully integrated nostalgia into their products…

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