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Prioritizing Growing My Business in 2025

3 ways I will do this

Dr. Tracy Davis
Readers Club
2 min readJan 6, 2025

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laptop screen
Photo by Crew on Unsplash

The first change is thinking of my business as a side hustle rather than a full-fledged business. When I first started my online endeavors in 2021, I referred to them as side hustles because I was testing different ways to make money.

Now, I refer to everything as my business and have been working to connect the pieces of all my creative projects.

I write and blog. I create digital products. I consult. I make websites. I have a podcast. I have a YouTube channel. I make books for Amazon KDP.

Each of those things requires time and energy; as a solopreneur, it’s a lot.

So, as I think about moving my business forward in 2025, I have a minimum of 3 ways to do this.

1. Improve my marketing

With over 500 digital products in all my Etsy stores, I can do more with Pinterest and social media to market my products. I consistently get sales every day, but I have financial goals of how much I plan to see come in every day. Additionally, when someone uses my unique link to purchase something from Etsy, then I save 4% on the fees.

2. Grow my email list

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Dr. Tracy Davis
Dr. Tracy Davis

Written by Dr. Tracy Davis

Doctorate in Educational Leadership, Multipassionate, Self Love and Self Care, Productivity, Travel, and Personal Development. https://linktr.ee/trayceedee

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