Mic Product Blog

ETL with standalone Spark containers for ingesting small files

At Mic, we have high volumes of data streaming into our ingestion pipeline from various sources. Much of our data is generated from user interactions on the website (article views, video plays, etc.), but some come from…

Introducing a cross-platform format for tap-through stories

Augmenting reality in the Black Monuments Project

How Mic makes AMP stories

Mic has partnered with Google to produce AMP stories, a new kind of webpage powered by AMP. AMP stories provide a…

Kubernetes, 1 year in production

It’s been a little more than a year since we’ve moved all of the core infrastructure behind Mic.com and related services to Docker and Kubernetes. We thought we’d share some of our experiences and lessons learned.

Mic Product Team Principles

Our team relies on pithy principles to keep our work on track — so pithy in fact that we figured it’d be a good idea to write out the thinking behind them.

We each picked one of our principles and explained why we believe in it.

Introducing Mic for iPhone: Lock-screen storytelling with video

A Crash Course in User Interview Technique

Accidents happen. Important people in product teams get the flu. Airplanes get delayed. Sometimes you just can’t make it to the user interview you had scheduled. User interviews are a vital part of understanding your users and gives you an outside…